Three Part Series - $15 each session
The SOURCE RW Summer Business Series in partnership with Indiana Originals begins on June 21, 2018. These sessions are designed to stand alone or to be taken as a series, depending on each business’s individual needs.
Faith McKinney
The first session of the three-part Summer Business Series will be taking place on Thursday, June 21, 2018 from 8:30am-10am, titled "Shipping Solutions and New Technologies," presented by Faith McKinney, USPS worker for 29+ years. If you missed our in-depth look at this workshop geared towards how to leverage the current shipping technology and solutions to help increase your profits, check it out here. Seats are still available so register soon!
Are you growing your business or spinning your wheels?
Ryan Hickey
The second session will be taking place on Thursday, July 19, 2018 from 8:30am-10am titled "Digital Marketing for Online Sales – Are you growing your business or spinning your wheels,” presented by Ryan Hickey, Founder of Pulp Functions. This session will focus on tactics and methods to increase your digital marketing productivity.
Business owners and organizational leaders: Are you gaining traction or spinning your wheels when it comes to digital marketing for your brand? Pulp Functions helps small-to-medium sized businesses and non-profit organizations with digital marketing strategy and ongoing management. If you find that you or your team is struggling to connect with existing customers or engage with new leads, this seminar is designed to help you figure out why that may be happening. Come ready to interact and participate.
Ryan Hickey is a native Hoosier; born in Indianapolis, though raised in Lansing, MI. He returned to Indiana in 1995 and graduated from the IU Bloomington School of Public and Environmental Affairs (IU-SPEA) in 1999. Following his college days, he stayed in Bloomington for a year to serve in the AmeriCorps National Service program. Shortly after that, he landed in Indy and has lived here since.
Hickey's career has been non-traditional to say the least. After earning a degree in environmental science and public affairs, he taught himself how to DJ while he entered the world of residential real estate brokerage. Just a few months after moving to Indy, he co-founded ORANJE, an event that started as an idea for an 'art party' for a group of close friends and turned into one of the more exciting cultural events in the Midwest. Over the course of 13 years, ORANJE featured a long list of emerging artists and original music acts, attracting nearly 3,000 adults annually to the one-night event. Throughout this same time, he procured a variety of event planning contracts with Red Bull, Starbucks and Super Bowl XLVI, during which he helped organize the Super Bowl Village and created the Huddle After Hours party in the former downtown Nordstrom space.
In 2013, Hickey re-branded his event services company into Pulp Functions, adding digital marketing strategy and management to the list of services they offered. Pulp Functions helps businesses achieve new business growth through tools such as targeted social media advertising, fresh website content and email marketing. He spends the majority of his time developing new business and helping clients work through unique marketing challenges. Under the moniker DJ Helicon, he continues to play music around the city and beyond.
The complete line-up of the Summer Business Series will be:
"Shipping Solutions and New Technologies” | Thursday, June 21, 2018 | 8:30am-10am | Presenter: Faith McKinney, USPS worker for 29+ years
When it comes to shipping your products, the choices on how to do so can be overwhelming! Whether your business is large or small, shipping solutions at USPS are crafted to help you grow. Learn about the most cost-effective shipping methods for your specific business in this informative, money saving workshop.
"Digital Marketing for Online Sales – Are you growing your business or spinning your wheels?” | Thursday, July 19, 2018 | 8:30am-10am | Presenter: Ryan Hickey, Founder of Pulp Functions and native Hoosier
Business owners and organizational leaders: Are you gaining traction or spinning your wheels when it comes to digital marketing for your brand? Pulp Functions helps small-to-medium sized businesses and non-profit organizations with digital marketing strategy and ongoing management. If you find that you or your team is struggling to connect with existing customers or engage with new leads, this seminar is designed to help you figure out why that may be happening. Come ready to interact and participate.
"Perfecting Your Presentation: How to tell someone who you are, what you do, and how you can help in 30 seconds or less” | Thursday, August 16, 2018 | 8am-10:30am | Presenter: Mel McMahon Stone, Co-Founder of Indiana Originals, and radio and television personality
In sales, you often have 30 seconds or less to keep someone interested in what you are offering. In this workshop, we will dive into the elements of an "elevator" speech, dissect the elevator speech you are using now, and perfect a pitch you can start using immediately.