Co-founder of Indiana Originals, Mel McMahon-Stone shares insider knowledge on how to make the most of your marketing dollar.
Mel McMahon-Stone
With the seemingly endless rise of Amazon and the continual openings of big box stores, can small businesses really survive anymore?
Thanks in part to the “Buy Local!” movements happening all across the nation, yes, they certainly can! Small businesses are vital to a stable economy. In fact, according to the Census’s Bureau’s Annual Survey of Entrepreneurs, there were 5.6 million employer firms in the United States in 2016. Of those, firms with fewer than 500 workers accounted for 99.7%. Firms with fewer than 20 workers made up 89%.
How can your specific small business break out into the market and strategically compete with larger, more established businesses? We’re glad you asked. Join us at the November 13, 2018, Entrepreneurship Indianapolis workshop. Mel McMahon-Stone, co-founder of Indiana Originals, will be with us to discuss how to get your products and services in front of a large audience, identify your unique value proposition, and make the most of your marketing budget.
Indiana Originals, works to create stronger, healthier communities and increase jobs here in Indiana by encouraging and facilitating a greater use of independent, Indiana owned businesses.
If you’d like to learn how to identify your business’s unique value proposition and use that to make the most of your marketing budget (no matter the size of it!), we hope to see you on November 13th.
Be sure to bring your questions with you, as well! Entrepreneurship Indianapolis thrives on its discussion based set-up, meaning that you can ask questions about your specific situation and have a room full of responses. And, you can share your knowledge with your entrepreneurial peers as they ask questions. All in a supportive, educational, and inspiring environment.
We hope you can join us on November 13, 2018. Register now!
Frank Davis
Other upcoming Entrepreneurship Indianapolis workshops
Identifying a “Best Fit” Business Mentor
December 11, 2018 | 6:30-8pm | FREE
Frank Davis, Circle City Rebar